Goodwin announced on October 20, 2026, that it had acquired STACK.aero, bringing an aviation CRM and business operations platform into its charter technology and payments business. The deal aims to connect the work of selling and managing a private jet charter with the financial processes behind each trip.

Financial terms were not disclosed.

STACK.aero, founded in 2014, builds its software on Salesforce and serves charter brokers, aircraft operators and corporate flight departments. Goodwin, headquartered in Columbus, Ohio, develops charter software alongside banking-service integrations and automated financial tools.

“The charter broker isn’t going anywhere,” Goodwin co-founder Tolga Demirel said in the acquisition announcement.

What changes for STACK.aero customers?

According to STACK.aero’s announcement, the platform will retain its own brand and product. Greg Jarrett remains CEO, and the existing team will stay in place.

Under the announced plans, existing customers can continue using STACK.aero as they do today, with no required migration or obligation to adopt additional services. New integrations will be optional as the companies connect their technologies.

The companies have not provided a detailed integration timetable. Their announcement describes plans to connect workflows and support faster payments where available; it does not establish that every proposed capability is already accessible to every customer.

How the two technology platforms fit together

STACK.aero brings software that keeps customer information and charter sales activity together. Its broker platform tracks trip history, preferences, identification data and revenue, alongside quoting, trip requests and management reporting. It also supports web-based proposals and aircraft sourcing through marketplace connections and a broker’s own aircraft database.

For a sales team, that places the customer relationship alongside the work needed to turn an inquiry into a booked trip. The product’s existing scope helps explain why Goodwin is acquiring a business operations platform as it expands its financial technology offering.

STACK.aero has already developed connections with other aviation systems. Its Avinode integration supports two-way data exchange and brings marketplace quotes, requests and booking information into its workflow.

A separate Adobe Acrobat Sign integration, announced in 2023, allows contracts to be sent for signature within STACK.aero, with signature-status tracking and automatic document archiving.

Goodwin also provides tools for aircraft sourcing, proposals and payment collection. Its broker software can turn operator quotations into client-facing proposals, with the broker adding a margin before sending them. The acquisition therefore brings together products with some overlapping sales functions, alongside their different operational and financial strengths.

Connecting trip information with the movement of money

Goodwin’s existing banking capabilities include portals showing balances, funded trips, payment status and pending disbursements. The company describes trip-specific accounts and digital records intended to make it easier to follow funds through a booking.

Its Dynamic Trip Ledger and Invoicing links invoices, operator bills, vendor payments and commissions to individual trips. Goodwin is a financial technology provider; banking services are provided by Core Bank, Member FDIC.

Consider a hypothetical charter booking that changes after the client has paid. A revised departure time could bring a new operator charge or a catering adjustment. The sales team needs the latest trip details, while finance needs to know what was collected, what is owed and whether the client requires another invoice or a refund.

That example illustrates the practical attraction of connecting operations with accounting. When both teams can follow the same booking and its revisions, there is less information to copy between systems. Whether the combined products deliver that benefit will depend on how the integrations handle changes, exceptions and the tools customers already use.

The deal follows Goodwin’s DineUp acquisition

The STACK.aero transaction follows Goodwin’s acquisition of aviation catering platform DineUp, announced in September. That deal was designed to bring catering orders, delivery tracking and related charges into the charter workflow, with line items feeding into Goodwin’s trip ledger.

The DineUp announcement described an initial rollout to selected brokers in supported cities, followed by wider availability. Together, the two acquisitions show Goodwin extending its reach into more of the services and records associated with a charter booking.

What brokers and operators should watch next

For customers, the next useful evidence will be the integrations themselves: which data moves between the platforms, how financial changes are recorded and which services are available in their markets. A demonstration using a revised or cancelled trip would reveal more than a straightforward booking alone.

The broader technology story is the effort to join customer management, charter sales and financial administration more closely. Goodwin and STACK.aero have set out that ambition. The next stage is showing how it works in the daily routines of the brokers and operators they serve.

Explore the Goodwin and STACK.aero profiles in BizJet Journal’s aviation technology directory.

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